B.S. I Love You

About This Movie

B.S. I Love You is an interesting blend of comedy and drama, showcasing the chaotic life of a young ad exec, Paul Bongard. His relationships with his boss and her daughter create a humorous yet poignant exploration of ambition and love. The pacing has a nice ebb and flow, capturing that late '60s to early '70s vibe—there's a lightness to it, despite some of the deeper themes of ambition and moral ambiguity. The performances are a bit uneven, but Paul’s struggle between personal relationships and career aspirations gives the film a relatable tension. It's that kind of film that captures its era's ethos, with a distinct charm that feels both nostalgic and slightly raw.

B.S. I Love You remains a somewhat elusive title in collector circles, with most prints coming from obscure releases. The film has seen limited reissues, making the original format a bit difficult to track down. It's not a mainstream title, which adds to its charm for collectors who appreciate the offbeat and lesser-known works from this period. There’s a certain allure in owning a piece of the early '70s cinematic landscape that this film embodies.