Cliché - Hello JoJo

About This Movie

So, here's the thing about 'Hello JoJo' from Cliché Skateboards - it's not your typical skate video. The whole vibe is pretty laid-back, capturing the essence of skating culture in a raw, unfiltered way. There's a lot of emphasis on the personalities involved, and the pacing feels almost diary-like, moving through different moments that tell a story without needing a traditional narrative arc. The practical effects are minimal, but the authenticity shines through, showcasing real skateboarding rather than flashy edits. It feels more like an intimate look at the riders than a commercial promo, which gives it a unique place in the skate video genre.

This film is part of a limited run from Cliché, which adds to its appeal among collectors. Originally released in a few formats, it's generally more accessible than some of their other titles, but that doesn't take away from its charm. The scarcity has increased since its release, and there's a niche collector interest, especially among those who appreciate the minimalist skate culture aesthetic. It's definitely a noteworthy piece for any serious skate video collection.