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So, 'Don’t Breathe This' is a documentary that really taps into the world of online marketing through the lens of Tom Dickson, the guy behind that wild 'Will It Blend?' series. It's kind of fascinating how it dives into the early days of YouTube as a platform for brands. The pacing is pretty smooth, with loads of clips from the blend experiments that are just as entertaining as they are bizarre. There's this quirky atmosphere throughout, reflective of Dickson's personality and the sheer audacity of blending stuff that probably shouldn't be blended. Practical effects really come into play here, as we get to see the actual results of these crazy blends - it’s messy and fun, which adds to the whole vibe. A unique look at creativity in marketing.
Explores the evolution of online marketingFocuses on practical effectsHighlights the quirky personality of Tom Dickson
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