Now!

About This Movie

Now! is a striking example of 1960s documentary filmmaking, blending stark images and haunting sounds to create a visceral experience. Alvarez employs morgue photos and newsreels in a way that feels both urgent and deeply reflective. The pacing is almost frenetic, pushing the viewer to confront social issues head-on. Lena Horne's recording adds an emotional weight that contrasts sharply with the raw visuals. It’s distinctive for its audacious use of media and subversion of traditional documentary narrative; you can feel the fire of Alvarez's intent in every frame. It’s more than just a film; it’s a statement, a snapshot of a tumultuous era, and it challenges how we perceive propaganda in cinema.

Now! has seen limited releases over the years, often appearing in niche compilations that focus on experimental cinema. Its availability is sporadic, making original prints or quality restorations somewhat rare within collector circles. Interest tends to spike during discussions on political cinema or the evolution of documentary styles, often drawing in those who appreciate the bold techniques employed by Alvarez.