Our Business Is Fun

About This Movie

Our Business Is Fun is a fascinating peek into the life of Futuristic Fred, a unique fairground artist whose work is almost an art form unto itself. The film captures the essence of Fred Fowle's vibrant world, where he decorates rides with a flair that draws heavily from cinema, advertising, and graphic novels. It’s more like a meditative journey than just a documentary, with a gentle pacing that allows you to soak in the details of his creative process. The practical effects of his artwork pop off the screen, reflecting a certain nostalgia, and Fred’s passion shines through as he discusses his inspirations, making it a distinctive snapshot of both his life and the fairground culture of the time.

This film has had a somewhat limited release history, making it a sought-after piece for collectors who appreciate niche documentaries. It's not common to find on physical media, often existing in obscure formats or as a digital rarity, which adds to its allure. The artistic subject matter and the cultural significance of fairground art have sparked particular interest among collectors of British cinema and outsider art. Over time, its scarcity has grown, leading to a tight-knit community of enthusiasts dedicated to preserving this slice of 1970s artistic expression.